We wanted to recreate the kind of special and unique relationships that clients and couturiers had until the 1960s. Designers were the service of their clients. Their aim was to fulfill clients’ needs and make them look beautiful everyday.
After carefully studying our clients' body types and personalities, and taking into account their activities and desires, we have developed and unveiled wardrobe essentials that can be accessorized easily and can be worn from dawn till dusk.
Each of our dresses is unique, just like our clients' love stories. Together with our clients we have designed their dream dresses.
This process has allowed us to work creatively, to innovate with shapes and materials and also to collaborate with the best Parisian craftspeople. We have worked closely with embroiderers, shoemakers and feather elaboration specialists to make that day exceptional (specialists, special – a bit of repetitiveness) and to come up with the perfect dress for the most beautiful day in (can be “throughout”) their life.
Here again we wanted to think out of the box and create a dress for every occasion in close collaboration with the client. Although they're designed for special occasions, these creations should still reflect the identity of our clients. These creations should be so personal that the client can feel comfortable wearing and accessorizing it.
Sure, the dresses have to be outstanding, but our ultimate goal was to make the client look unforgettable. The pieces should serve the clients, not the event.